In just the last 2 years, over 40 mergers, acquisitions, investments and buyouts happened in the EHS Software market.
The gold rush is now heading to new GEO markets as this booming industry stands to increase 165% in the next few years fueled by private equity and corporate investment. It all boils down to establishing presence now in key, highly emerging markets. Those who do not, become under assault in the EHS Software arms race with their limited overall GEO revenue sources.
Yet, sales managers and marketers tasked with acquiring new clients and are not well-armed with a tangible business case or have an expectation on the kind of push-back they will face are doomed from the start.
The Quant research series focuses on increasing your EHS Software revenues: bringing in more new customers and selling more…