Commentary: Chinese moviegoers may have outgrown Hollywood

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RIVERSIDE, California: Though film industries are market-based and profit-driven, they cannot escape the constraints of the political structures, ideology or cultural value systems in which they are situated. 

Nor can they be removed from diplomatic relations and geopolitics.

So, as US-China relations reach their iciest point in decades, Hollywood and “Chinawood” are caught in the middle.

The Hollywood-China relationship has alternated between a competitive and collaborative dynamic over the last four decades. In the 1990s, Hollywood’s near monopoly of the Chinese film market caused a crisis in China’s domestic film industry.

Renowned art house filmmakers, such as Zhang Yimou and Chen Kaige, decided to take Hollywood’s approach and began producing commercially viable genre films. This resulted in domestic Chinese films generating record high box office revenues.

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