Celebrating with cryptocurrency: Decoding the crypto craze that’s sweeping the country

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According to Indian crypto trading and exchange platform Unocoin, cryptocurrency is a digital asset based on the network distributed across a large number of computers and is secured by cryptography.

By Kunal Doley

Amid the cryptocurrency craze sweeping the country, Bollywood megastar Salman Khan has become the latest celebrity to join the virtual or digital currency bandwagon. He recently unveiled GARI, which is said to be India’s first crypto token launched by micro-content, short video application Chingari.

A “fungible blockchain token”, GARI will serve both “as a future in-app currency and a governance token”, as per the company.

Salman Khan’s endorsement comes close on the heels of legendary actor Amitabh Bachchan also hopping into the crypto space. Bachchan, who is now the brand ambassador of Indian cryptocurrency exchange CoinDCX, will be working to increase awareness around cryptocurrency and popularise it as an…

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